Brainbees Solutions Ltd.
BSE: FIRSTCRY · E-Retail/ E-Commerce
Snapshot
Unlock Brainbees Solutions Ltd.'s vital signs
Growth · Profitability · Valuation · Strength · Conviction
Company Overview
Business
Brainbees Solutions Limited, operating under the brand FirstCry, is India's largest multi-channel e-retail platform specialising in products for mothers, babies, and children. The company leverages an integrated online and offline model to serve its target demographic.
Business Model
The company operates a multi-channel retail model, generating revenue through the sale of baby and childcare products across its digital platform and physical store network.
- FY25 GMV:10,585.3 crore
Management Commentary
Management highlights the company's strong market leadership and consistent growth in Gross Merchandise Value as key indicators of its successful multi-channel strategy.
- GMV YoY Growth:16%
Growth Outlook
Growth is expected to be driven by the expansion of the multi-channel footprint and the increasing penetration of the online mother and baby care market in India.
- FY24 GMV:9,121.12 crore
Key Risks
- Intense Competition. The e-commerce sector in India faces aggressive competition from both horizontal e-commerce giants and specialised niche retailers.
- Supply Chain Dependency. Reliance on a complex network of third-party vendors and logistics partners poses risks to inventory management and delivery timelines.
- Consumer Discretionary Spending. As a retailer of non-essential baby and child products, the company is susceptible to fluctuations in consumer sentiment and economic downturns.
- Regulatory Environment. Changes in foreign direct investment (FDI) policies regarding e-commerce marketplaces could impact the company's operational structure.
Price
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Key Metrics
REVENUE
₹8,548 Cr
TTM · consolidated
NET PROFIT
₹-30 Cr
TTM · consolidated
EPS
₹-0.47
TTM · consolidated
RETURN ON EQUITY
-0.6%
TTM · consolidated
RETURN ON CAPITAL EMPLOYED
1.6%
TTM · consolidated
P/E
-453.6x
Q4 FY26 · consolidated
EV/EBITDA
23.9x
Q4 FY26 · consolidated
EBITDA MARGIN
5.9%
TTM · consolidated
NET PROFIT MARGIN
2.2%
Q4 FY26 · consolidated
DEBT TO EQUITY
0.1x
Q4 FY26 · consolidated
Peers · E-Retail/ E-Commerce
| Company | Mkt Cap (Cr) | P/E | EV/EBITDA | Rev Gr YoY | EBITDA Mgn | ROE | ROCE | 1Y Return |
|---|---|---|---|---|---|---|---|---|
Brainbees Solutions Ltd.FIRSTCRY | 11,745 | -453.60 | 23.90 | 11.6% | 5.9% | -0.6% | 1.6% | -44.1% |
FSN E-Commerce Ventures Ltd.NYKAA | 68,860 | 470.80 | 119.23 | 26.1% | 7.8% | 15.3% | 24.5% | +50.6% |
MeeshoMEESHO | 68,368 | — | — | — | -12.0% | — | — | — |
Urban Company LimitedURBANCO | 16,771 | — | — | — | -16.0% | — | — | — |
CarTrade Tech LimitedCARTRADE | 8,218 | 60.11 | 38.78 | 21.5% | 44.6% | 10.7% | 12.0% | +46.9% |
RattanIndia Enterprises LimitedRTNINDIA | 3,816 | -26.77 | — | 5.4% | -0.9% | -18.8% | 90.5% | -48.2% |
As of Q4 FY26
Financials
Brainbees Solutions Ltd.
BSE: FIRSTCRY · E-Retail/ E-Commerce
Snapshot
Unlock Brainbees Solutions Ltd.'s vital signs
Growth · Profitability · Valuation · Strength · Conviction
Company Overview
Business
Brainbees Solutions Limited, operating under the brand FirstCry, is India's largest multi-channel e-retail platform specialising in products for mothers, babies, and children. The company leverages an integrated online and offline model to serve its target demographic.
Business Model
The company operates a multi-channel retail model, generating revenue through the sale of baby and childcare products across its digital platform and physical store network.
- FY25 GMV:10,585.3 crore
Management Commentary
Management highlights the company's strong market leadership and consistent growth in Gross Merchandise Value as key indicators of its successful multi-channel strategy.
- GMV YoY Growth:16%
Growth Outlook
Growth is expected to be driven by the expansion of the multi-channel footprint and the increasing penetration of the online mother and baby care market in India.
- FY24 GMV:9,121.12 crore
Key Risks
- Intense Competition. The e-commerce sector in India faces aggressive competition from both horizontal e-commerce giants and specialised niche retailers.
- Supply Chain Dependency. Reliance on a complex network of third-party vendors and logistics partners poses risks to inventory management and delivery timelines.
- Consumer Discretionary Spending. As a retailer of non-essential baby and child products, the company is susceptible to fluctuations in consumer sentiment and economic downturns.
- Regulatory Environment. Changes in foreign direct investment (FDI) policies regarding e-commerce marketplaces could impact the company's operational structure.
Price
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Unlock AI insights, financials, peers and live data on Brainbees Solutions Ltd. and 5,000+ companies — free.
Key Metrics
REVENUE
₹8,548 Cr
TTM · consolidated
NET PROFIT
₹-30 Cr
TTM · consolidated
EPS
₹-0.47
TTM · consolidated
RETURN ON EQUITY
-0.6%
TTM · consolidated
RETURN ON CAPITAL EMPLOYED
1.6%
TTM · consolidated
P/E
-453.6x
Q4 FY26 · consolidated
EV/EBITDA
23.9x
Q4 FY26 · consolidated
EBITDA MARGIN
5.9%
TTM · consolidated
NET PROFIT MARGIN
2.2%
Q4 FY26 · consolidated
DEBT TO EQUITY
0.1x
Q4 FY26 · consolidated
Peers · E-Retail/ E-Commerce
As of Q4 FY26