Brainbees Solutions Ltd.
BSE: FIRSTCRY · E-Retail/ E-Commerce
Snapshot
Unlock Brainbees Solutions Ltd.'s vital signs
Growth · Profitability · Valuation · Strength · Conviction
Company Overview
Business
Brainbees Solutions Limited, operating under the brand FirstCry, is India's largest multi-channel e-retail platform specialising in products for mothers, babies, and children. The company leverages an integrated online and offline model to serve its target demographic.
Business Model
The company operates a multi-channel retail model, generating revenue through the sale of baby and childcare products across its digital platform and physical store network.
- FY25 GMV:10,585.3 crore
Management Commentary
Management highlights the company's strong market leadership and consistent growth in Gross Merchandise Value as key indicators of its successful multi-channel strategy.
- GMV YoY Growth:16%
Growth Outlook
Growth is expected to be driven by the expansion of the multi-channel footprint and the increasing penetration of the online mother and baby care market in India.
- FY24 GMV:9,121.12 crore
Key Risks
- Intense Competition. The e-commerce sector in India faces aggressive competition from both horizontal e-commerce giants and specialised niche retailers.
- Supply Chain Dependency. Reliance on a complex network of third-party vendors and logistics partners poses risks to inventory management and delivery timelines.
- Consumer Discretionary Spending. As a retailer of non-essential baby and child products, the company is susceptible to fluctuations in consumer sentiment and economic downturns.
- Regulatory Environment. Changes in foreign direct investment (FDI) policies regarding e-commerce marketplaces could impact the company's operational structure.
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Key Metrics
REVENUE
₹8,792 Cr
TTM · consolidated
NET PROFIT
₹-181 Cr
TTM · consolidated
EPS
₹-2.59
TTM · consolidated
RETURN ON EQUITY
-3.8%
TTM · consolidated
RETURN ON CAPITAL EMPLOYED
0.1%
TTM · consolidated
P/E
-67.5×
Q1 FY27 · consolidated
EV/EBITDA
20.7x
Q1 FY27 · consolidated
EBITDA MARGIN
5.4%
TTM · consolidated
NET PROFIT MARGIN
-2.1%
Q1 FY27 · consolidated
DEBT TO EQUITY
0.1x
Q1 FY27 · consolidated
Peers · E-Retail/ E-Commerce
| Company | Mkt Cap | P/E (TTM) | EV/EBITDA | Rev Gr YoY | EBITDA Mgn | ROE | ROCE | 1Y Return |
|---|---|---|---|---|---|---|---|---|
Brainbees Solutions Ltd.FIRSTCRY | ₹9,419 Cr | -67.5× | 20.71 | 11.7% | 5.4% | -3.8% | 0.1% | -52.8% |
Urban Company LimitedURBANCO | ₹26,638 Cr | -70.4× | -158.37 | — | -9.8% | -15.6% | -9.9% | -8.1% |
CarTrade Tech LimitedCARTRADE | ₹14,416 Cr | 57.9× | 38.87 | 20.0% | 45.8% | 10.8% | 12.3% | +14.8% |
Rentomojo LimitedRENTOMOJO | ₹5,428 Cr | — | — | — | 42.0% | — | — | — |
RattanIndia Enterprises LimitedRTNINDIA | ₹3,794 Cr | -5.4× | — | 2.1% | -8.4% | -77.4% | 70.7% | -51.8% |
Macfos LimitedROBU | ₹1,176 Cr | — | — | — | 34.0% | — | — | +42.4% |
As of Q1 FY27
Financials
Brainbees Solutions Ltd.
BSE: FIRSTCRY · E-Retail/ E-Commerce
Snapshot
Unlock Brainbees Solutions Ltd.'s vital signs
Growth · Profitability · Valuation · Strength · Conviction
Company Overview
Business
Brainbees Solutions Limited, operating under the brand FirstCry, is India's largest multi-channel e-retail platform specialising in products for mothers, babies, and children. The company leverages an integrated online and offline model to serve its target demographic.
Business Model
The company operates a multi-channel retail model, generating revenue through the sale of baby and childcare products across its digital platform and physical store network.
- FY25 GMV:10,585.3 crore
Management Commentary
Management highlights the company's strong market leadership and consistent growth in Gross Merchandise Value as key indicators of its successful multi-channel strategy.
- GMV YoY Growth:16%
Growth Outlook
Growth is expected to be driven by the expansion of the multi-channel footprint and the increasing penetration of the online mother and baby care market in India.
- FY24 GMV:9,121.12 crore
Key Risks
- Intense Competition. The e-commerce sector in India faces aggressive competition from both horizontal e-commerce giants and specialised niche retailers.
- Supply Chain Dependency. Reliance on a complex network of third-party vendors and logistics partners poses risks to inventory management and delivery timelines.
- Consumer Discretionary Spending. As a retailer of non-essential baby and child products, the company is susceptible to fluctuations in consumer sentiment and economic downturns.
- Regulatory Environment. Changes in foreign direct investment (FDI) policies regarding e-commerce marketplaces could impact the company's operational structure.
Start your research today
Unlock AI insights, financials, peers and live data on Brainbees Solutions Ltd. and 5,000+ companies — free.
Key Metrics
REVENUE
₹8,792 Cr
TTM · consolidated
NET PROFIT
₹-181 Cr
TTM · consolidated
EPS
₹-2.59
TTM · consolidated
RETURN ON EQUITY
-3.8%
TTM · consolidated
RETURN ON CAPITAL EMPLOYED
0.1%
TTM · consolidated
P/E
-67.5x
Q1 FY27 · consolidated
EV/EBITDA
20.7x
Q1 FY27 · consolidated
EBITDA MARGIN
5.4%
TTM · consolidated
NET PROFIT MARGIN
-2.1%
Q1 FY27 · consolidated
DEBT TO EQUITY
0.1x
Q1 FY27 · consolidated
Peers · E-Retail/ E-Commerce
As of Q1 FY27