Howard Hotels

BSE: HOWARHO · Hotels & Resorts

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Snapshot

Unlock Howard Hotels's vital signs

Growth · Profitability · Valuation · Strength · Conviction

Company Overview

Business

Howard Hotels Limited is an Indian hospitality company that owns and operates hotel properties, most notably the Howard Plaza The Fern in Agra. The company caters to both leisure and corporate travellers, positioning itself within the mid-market to upscale segment.

Business Model

The company generates revenue primarily through the provision of guest accommodation, banquet services, and food and beverage offerings. It leverages the strategic proximity of its flagship property to the Taj Mahal to drive occupancy and hospitality service demand.

Growth Outlook

Growth is driven by the company's focus on capitalising on its strategic location in a major global tourism hub. The firm aims to maintain occupancy levels by providing standardised hospitality services to domestic and international visitors.

Key Risks

  • Geographic Concentration. The company's revenue is heavily dependent on a single flagship property in Agra, making it vulnerable to local tourism fluctuations.
  • Seasonality and Tourism Trends. Hospitality demand is highly sensitive to seasonal tourism patterns and broader macroeconomic conditions affecting travel.
  • Operational Costs. Rising costs related to property maintenance, labour, and energy can significantly impact profit margins in the mid-market hotel segment.
  • Competitive Pressure. The Indian hospitality sector is highly competitive, with increasing supply from both domestic chains and international brands.

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Peers · Hotels & Resorts

CompanyMkt CapP/EEV/EBITDARev Gr YoYEBITDA MgnROEROCE1Y Return
Howard HotelsHOWARHO
₹18 Cr10.0%-23.3%
Emerald LeisuresEMERALL
₹476 Cr55.6425.44148.4%11.0%-274.3%+32.8%
Advani Hotels & Resorts (India) LimitedADVANIHOTR
₹462 Cr20.1713.422.4%31.9%7.7%9.9%-16.8%
HLV LimitedHLVLTD
₹430 Cr93.2913.792.9%14.8%1.0%1.6%-44.0%
Sinclairs HotelsSINCLAIR
₹418 Cr38.8116.4621.2%39.8%9.1%11.6%-17.5%
Espire Hospitality LimitedESPIRE
₹222 Cr10.817.4013.1%32.5%49.6%20.7%-71.8%

As of Mar 2026

Financials